There are few phrases in management that have been repeated more often than "what gets measured gets managed". It is neat, memorable and, to a point, absolutely true.…
Acquisitions have an almost mythical status in business.
They signal growth. Ambition. Momentum.
The acquiring company gets to issue a press release. The industry starts talking. Turnover increases…
Everyone’s talking about getting back to basics. But most businesses never had them.
Most businesses didn’t drift away from the basics. They never understood what they were in…
That statement tends to irritate marketers.
After all, marketing is usually presented as the home of creativity in business.
Campaigns. Storytelling. Brand identity. Content.
But strip the subject…
Most people assume that when a public sector tender overruns, the only consequence is inconvenience.
A late decision. A delayed project. A bit of admin drift.
For the…
A skip firm I know - solid operator, twenty years in business, 700+ reviews and a 4.9 Google score - rang me recently in a panic.
Website traffic…
